Brandathon is a two-day “hackathon”-style event that brings together companies and future talents to innovate creative solutions for the case companies’ branding related challenges and to co-create future brand sensations.
Brandathon is a great event for anyone who is interested in branding, creativity and innovation. If you want to learn about brand building and have fun with other creative minds, you don’t want to miss this out!
For students Brandathon offers a chance to work with interesting brands and network with marketing professionals and possible future employees.
For companies Brandathon offers a chance to network with future talents and get new fresh perspectives and out-of-the-box ideas to branding.
Brandathon is a two-day “hackathon”-style event where future talents ideate creative solutions for the case companies’ branding related challenges.
Mentors from industry and academia will provide support for the teams throughout the event. The final works are judged by the companies and a panel of invited branding experts.
The best teams are awarded!
12:00 – 14:00 INTRODUCTION, KEYNOTES & TEAMING UP
14:00 – 15:00 COMPANIES PRESENT THEIR CHALLENGES
15:00 – 16:00 Discussions with the company, clarifying questions
15:00 – 17:00 IMMERSE
17:00 – 18:00 Dinner
18:00 – 20:00 IDEATE
20:00 – Wrap-up
9:00 – 10:00 BREAKFAST
10:00 – 14:00 TEST
INCLUDES EACH TEAM PRE-PITCHING THEIR IDEAS TO THE PANEL OF EXPERTS
12:00 – 13:00 LUNCH
14:00 – 16:00 REFINE
16:00 – 17:00 DINNER
17:00 – 19:00 FINAL PRESENTATIONS
19:30 – WINNER ANNOUNCEMENT, APPLAUDS & TEARS OF JOY
Brandathon event always involves interesting real-life case companies looking for new perspectives and solutions for their branding related challenge.
Brandathon offers interesting keynotes and branding experts from industry and academia act as mentors and judges.
Brand doctor, Oulu Business School
Marketing and Board professional
Key account director, BusinessOulu
Professor, Copenhagen Business School
Founder of Luova Laboratorio
Professor, Luleå university of technology
CEO, Design Forum Finland
Business Developer, OP Lab
Sales director, Haltian